Skills Framework for Media

Skills Framework for Media Landing Page

What Is it?

The Skills Framework (SFw) is a SkillsFuture initiative developed for the Singapore workforce to promote skills mastery and lifelong learning, and is an integral component of the Media Industry Transformation Plan.

Jointly developed by SkillsFuture Singapore (SSG), Workforce Singapore (WSG), and Enterprise Singapore, together with industry associations, training providers, organisations and unions, the Skills Framework for Media provides useful information on:


  • Sector information;

  • Career pathways;

  • Occupations and job roles;

  • Existing and emerging skills; and

  • Training programmes for skills upgrading and mastery.

Who Is It For?

Individuals who wish to join or progress within the Media sector, to assess their career interest, identify relevant training programmes to upgrade their skills and prepare for the desired job roles.

Employers will be able to recognise these skills and invest in training their employees for career development and skills upgrading.

Training providers can gain insights on sector trends, existing and emerging skills that are in demand, and design programmes to address the industry needs accordingly.

How Does It Work?

The SFw for Media contains information on trends, career pathways, occupations, job roles, skills and competencies and training programmes.

(i) Sector Information

This section provides information on the SFw for Media, including information on trends and workforce profiles in the sector.

Click here (PDF, 9.67 MB) to download the Guide to Occupations and Skills for the SFw for Media.

(ii) Career Pathways

The Career Pathways show the possible options for vertical and lateral progression for advancement and growth. Ten (10) tracks which encompass 112 job roles:

  • Game Production
  • Game Design
  • Game Technical Development
  • Quality Assurance
  • Content Production and Management
  • Visual Graphics
  • Production Technical Services
  • Content Post-Production
  • Media Technology and Operations
  • Media Business Management

Click to download the Career Pathways for the Media sector. [PDF (PDF, 501 KB)]

Click to download the Tracks and Sub-track Descriptions for the Media sector. [PDF (PDF, 1.68 MB)]


(iii) Skills Map

The Skills Maps covers a total of 112 job roles, critical work functions, key tasks and skills and competencies aligned to the four tracks.

(a) View the Occupations/Job Roles under the SFw for Media

Click on the tracks listed below to download the Skills Map for each track.

Game Production

Game Design

Game Technical Development

Quality Assurance

Content Production and Management

Visual Graphics

Production Technical Services

Content Post-production

Media Technology and Operations

Media Business Management


(iv) Skills and Competencies

The Skills and Competencies identified for each of the job roles fall under two broad classifications: (i) Technical Skills and Competencies, and (ii) Critical Core Skills (previously known as Generic Skills and Competencies).

(a) View the Technical Skills and Competencies for the SFw for Media

Technical Skills and Competencies comprise occupation/job-specific knowledge, skills and abilities that a person needs to have to perform the various tasks.

Click on the following link to download the Overview of Technical Skills and Competencies for the SFw for Media. [PDF (PDF, 112.45 KB)/Word (DOCX, 48.96 KB)]

Click here (ZIP, 5.65 MB) to download all Technical Skills and Competencies for the SFw for Media.


Analytics and Customer Insights


Content Post-Production

Content Strategy and Planning

Game Design

Game Programming and Quality Assurance

General Business Management



Media Technology and Operations

Product Management

Production and Direction

Production Design and Art 

Production Technical Services

Sales and Distribution

Script and Story Development

Visual Graphics

Safety and Health

(b) View the Critical Core Skills (previously known as Generic Skills and Competencies) for the SFw for Media

Each job role in every Skills Framework developed has Generic Skills and Competencies (GSCs) identified. The GSCs are employability/transferable skills and competencies.


An industry review of the GSCs was conducted in 2019, culminating in the creation of the Critical Core Skills (CCS). Visit this link to access information about the CCS. Users of the Skills Framework can also locate the GSC-to-CCS mapping document and advisory there.

(v) Training Programmes

The Training Programmes provide information on skills acquisition that are available for new entrants and in-service personnel to acquire skills and competencies required for various job roles in the Media sector.


(a) View the Training Programmes for new entrants

These are programmes that equip new entrants with skills and knowledge for the specific job role in the sector at their respective entry level.

Click on the tracks below to download the respective training programme for each job role. 

  • Game Production [PDF (PDF, 31.38 KB)/Word (DOCX, 12.58 KB)]
  • Game Design [PDF (PDF, 37.29 KB)/Word (DOCX, 16.42 KB)]
  • Game Technical Development [PDF (PDF, 224.5 KB)/Word (DOCX, 16.42 KB)]
  • Quality Assurance [PDF (PDF, 219.86 KB)/Word (DOCX, 16.37 KB)]
  • Content Production and Management [PDF (PDF, 253.79 KB)/Word (DOCX, 18.23 KB)]
  • Visual Graphics [PDF (PDF, 42.32 KB)/Word (DOCX, 17.65 KB)]
  • Production Technical Services [PDF (PDF, 42.57 KB)/Word (DOCX, 17.53 KB)]
  • Content Post-production [PDF (PDF, 40.3 KB)/Word (DOCX, 17.15 KB)]
  • Media Technology and Operations [PDF (PDF, 224.93 KB)/Word (DOCX, 16.39 KB)]
  • Media Business Management [PDF (PDF, 257.69 KB)/Word (DOCX, 18.33 KB)]

    (b) View the Training Programmes for in-service employees

    For in-service employees who work in the Media sector and who aspire to take on more challenging roles at work, you can identify and enrol in the training programmes listed here to acquire the relevant skills.

    Click here (ZIP, 7.46 MB)to download the training programme listings for in-service employees. 

    Game Production

    • Assistant Producer - Games
    • Producer - Games 

    Game Design

    • Junior Designer 
    • Senior Level Designer 
    • Senior Game Designer 
    • Lead Game Designer 
    • Game Director

    Game Technical Development

    • Technical Artist 
    • Lead Technical Artist
    • Junior Programmer 
    • Senior Server Programmer 
    • Senior Game Programmer
    • Senior Engine Programmer* (Tools Programming) 
    • Lead Game Programmer 
    • Game Technical Director 

    Quality Assurance

    • Quality Assurance Tester 
    • Lead Quality Assurance Tester 

    Content Production and Management

    • Junior Scriptwriter/Junior Writer 
    • Scriptwriter/Writer 
    • Head Scriptwriter 
    • Production Assistant 
    • Assistant Producer - Film* (Casting) 
    • Line Producer - Film 
    • Producer - Film* (Casting) 
    • Executive Producer - Film 
    • Production Manager* (Location Scouting) 
    • Assistant Producer - Broadcast* (Casting) 
    • Producer - Broadcast* (Casting) 
    • Executive Producer - Broadcast 
    • Assistant Director 
    • Director* (Single Camera Production, Multiple Camera Production) 
    • Senior Anchor/Senior Presenter/Anchor/Presenter - News
    • Reporter/Correspondent - News 
    • Senior Reporter/Senior Correspondent - News* (Visual Journalism) 
    • Assistant Producer - News/Current Affairs 
    • Senior Producer/Producer - News 
    • Senior Producer/Producer - Current Affairs 
    • Executive Editor/Executive Producer - News and Current Affairs 
    • Chief Editor 

    Visual Graphics

    • 2D Artist* (Concept Art/Background Art/Character Art, Storyboarding) 
    • Senior 2D Artist* (Concept Art, Background Art, Character Art, Storyboarding) 
    • Lead 2D Artist 
    • Animator 
    • Senior Animator 
    • Lead Animator 
    • 3D Artist* (Modelling/Rigging/Texturing, Digital Lighting, Digital Compositing) 
    • Senior 3D Artist* (Modelling/Rigging/Texturing, Digital Lighting, Digital Compositing) 
    • Lead 3D Artist* (Live-action Visual Effects) 
    • Creative Director/Creative Supervisor/3D Art Supervisor 

    Production Technical Services

    • Art Department Assistant/Set Dresser 
    • Set Designer* (Set Decoration, Props Management) 
    • Art Director 
    • Vision Mixer/Switcher 
    • Studio Director/Outside Broadcast Director 
    • Floor Manager 
    • Technical Support Operator* (Video Tape and/or Video Technical Operations, Camera Control Unit Operations, Studio Graphics Operations) 
    • Studio Technical Director 
    • 2nd Assistant Cameraman/Clapper/Loader* (Data Wrangling) 
    • 1st Assistant Cameraman/Focus Puller* (Specialty Camera Operation) 
    • Camera Operator* (Specialty Camera Operation, Electronic News Gathering and Electronic Field Production Operation) 
    • Director of Photography* (Specialty Camera Operation) 
    • Junior Grip/Junior Lighting Technician 
    • Grip/Lighting Technician 
    • Key Grip 
    • Gaffer 
    • Game Sound Designer 
    • Senior Game Sound Designer 
    • Boom Operator 
    • Sound Recordist 

    Content Post-production

    • Sound Editor/Sound Engineer 
    • Supervising Sound Editor* (Sound Mixing) 
    • Post-production Assistant 
    • Video Editor* (Colour Grading, Online Editing) 
    • Post-production Supervisor 

    Media Technology and Operations

    • Technician - Linear Media Infrastructure 
    • Engineer - Linear Media Infrastructure 
    • Manager - Linear Media Infrastructure 
    • Operator - Linear Media Operations 
    • Senior Operator - Linear Media Operations 
    • Manager - Linear Media Operations 
    • Digital Asset Librarian 
    • Digital Asset Manager 
    • Executive - On-demand Media Technology and Operations
    • Manager - On-demand Media Technology and Operations
    • Head - Technology and Operations 

    Media Business Management

    • Executive - Content Acquisition 
    • Manager - Content Acquisition 
    • Head - Content Acquisition 
    • Executive - Content Commissioning 
    • Manager - Content Commissioning 
    • Head - Content Commissioning 
    • Executive - Programme Planning and Scheduling 
    • Manager - Programme Planning and Scheduling 
    • Head - Programme Planning and Scheduling 
    • Executive - Standards and Practices 
    • Manager - Standards and Practices 
    • Executive - Localisation 
    • Manager - Localisation 
    • Senior Executive - Product Management 
    • Product Manager 
    • Head - Content 
    • Analyst - Analytics and Customer Insights 
    • Manager - Analytics and Customer Insights 
    • Head - Analytics and Customer Insights
    • Community Development Executive 
    • Community Development Specialist 
    • Marketing Executive 
    • Marketing Manager 
    • Head of Marketing/Marketing Director 
    • Sales Executive 
    • Sales Manager 
    • Head of Sales/Sales Director 



    (c) View the Training Programmes for Critical Core Skills (previously known as Generic Skills and Competencies or GSCs)


    These are programmes through which individuals can acquire the Critical Core Skills (CCS), which are transferable and can be applied across sectors. The CCS facilitate employability by supporting individuals in acquiring relevant Technical Skills and Competencies (TSCs) for various job roles in different sectors. Please visit this link to access the list of CCS training programmes offered by the Institutes of Higher Learning.


    For more information on Training Programmes, please visit the respective training providers’ websites or

    Skills Framework Templates


    This section helps users to populate Skills Framework content into editable Microsoft Word templates.

    Step 1: Select template(s)

    Step 2: Select Occupation(s)/Job Role(s)

    Step 3: Click HERE to Download